Her Campus Tour
This year for the annual, Her Campus Tour I was given the privilege of rebranding the whole design for this event. I chose a CMYK effect theme and began first by rebranding the logo, website assets, truck wrap, retractable banners, posters, flyers, social media assets, +more.
@HerCampus Instagram Graphics
At the end of 2017 @HerCampus had a complete rebrand with their Instagram that my collegue Erica Maybaum and myself re-designed. We picked everything from the fonts to colors. Above you can scroll and see some of the many graphics I design on a weekly basis that is seen by Her Campus's 65k+ following network.
Advice Column: I did a thing
I did a thing is an advice column for when you ruin your own life, that is featured on @HerCampus.
Her Campus x IKEA Back to School Campaign
Her Campus Media, Design + Editorial teams won the first Platinum Marcom Award. Her Campus and IKEA joined forces for the second Back To College season in a row to increase awareness for IKEA’s Back to College offerings. This included Shoppable display media and Custom Interactive Editorial Experience.
Survival Kit Interactive Giveaway + Advertisements
Incorporating one of the top trends from 2017, neon signs. I created a set of advertisements in addition to an Interactive shoppable display media that allows the consumer to see the products they will be receiving in their ordered survival kits that Her Campus sends out four times a year.
Her Campus x Primark
Her Campus and Primark partner up for multiple events every year, in the Downtown Crossing Primark store in Boston, MA. Above you'll seeing dedicated Ads made to promote the event along with a Facebook cover photo.
Halloween Campaign + Vera Bradley Campaign
Comparing two different types of Campaigns I have worked on. Halloween Content Hub ran through October showing these ads throughout the Her Campus site that lead our readers to content surrounding Halloween. Vera Bradley Giveaway ads ran in the Back-To-School Season of 2017 giving our readers a chance to enter to win this giveaway by clicking on the ads shown throughout the Her Campus site.
Her Conference NYC 2017- Photography
Her Conference is a two day career development conference for college women. Focused on media, journalism, marketing, PR, entrepreneurship, social impact, tech, leadership and more.
Her Campus Design Team Logo + Weekly Blog
At Her Campus I have taken my passion for design knowledge and keep a daily blog of inspiration, design trends and important design knowledge that I share with the design team during our weekly design meetings.